What is The Clockwork System™️?

The Clockwork System™️ is a 10-step business framework developed by Mike Michalowicz and Run Like Clockwork. It gives small business owners a structured method to remove themselves from daily operations so the business runs, grows, and serves customers — whether the owner is present or not.

What is a Clockwork Certified Partner™️?

A Clockwork Certified Partner™️ is a business coach certified by Run Like Clockwork to deliver The Clockwork System™️ directly to business owners and their teams. Todd Masters is a licensed Clockwork Certified Partner serving Metro Atlanta and remote clients.

What is the Queen Bee Role (QBR)?

The Queen Bee Role (QBR) is the one activity in your business that is so essential that if it stops, everything stops. The Clockwork System™️ starts by identifying your QBR, then builds every role, process, and delegation structure around protecting it.

What is the 4D Mix in Clockwork?

The 4D Mix categorizes how business owners spend their time: Do (tasks only you can do), Decide (approvals and judgment calls), Delegate (work handed to others), and Design (working on the business strategically). Most owners spend 80% in Do. Clockwork shifts that toward Design.

What is the Vacation Test in Clockwork?

The Vacation Test is the final milestone of The Clockwork System™️ — the owner steps away from the business for an extended period and the business continues to run without them. If it works, the system is installed. If it doesn't, the Vacation Test reveals exactly what still needs to be fixed.

How long does it take to implement The Clockwork System™️?

Most business owners begin seeing measurable results — time reclaimed, clear delegation, first systems installed — within 30–60 days. Full implementation and passing the Vacation Test typically happens within 10 weeks to 6 months depending on business complexity.

Is Clockwork coaching available remotely or only in Atlanta?

Todd Masters delivers Clockwork coaching both in-person in Metro Atlanta and remotely to business owners nationwide. The Clockwork System™️ tools and frameworks work equally well in both formats.

How is Clockwork different from other business coaching programs?

Clockwork is a systems-first framework, not mindset or motivation coaching. It gives owners specific tools — QBR identification, 4D time tracking, 3T delegation, process capture — that result in a business that operates independently of the owner. Todd combines Clockwork with FocalPoint coaching for a complete operating and leadership system.

The Clockwork System™ · Certified Partner

Build a business that runs without you.

Right now, if you stepped away for a month, the business would strain — because it runs on you, not on systems. Over 90 days, we re-engineer your company so it runs like clockwork: documented, delegated, and no longer dependent on any single person. Then we prove it.

Enroll now → Book a discovery call

12 weeks · 90 minutes a week · delivered by a Certified Clockwork Partner

Out of office · week 1 of 4

…and the business is still running.

The real problem

You didn't build a business. You built a job — with employees.

If the business stops when you stop, it's not a business — it's a dependency. Every decision flows through you. Every problem lands on your desk. Every vacation is a working vacation. The Clockwork System fixes exactly that — not with more hustle or a bigger team, but by engineering the business so it runs itself.

The 4D Mix

Most owners are stuck in the first D. We move you to the fourth.

Every hour you work falls into one of four types. The trap is living in Doing. The freedom is spending your time Designing — building the business instead of carrying it.

01 — Doing

Doing

The hands-on work itself. Where owner-dependent businesses get stuck.

02 — Deciding

Deciding

The approvals and calls your team keeps routing back to you.

03 — Delegating

Delegating

Handing off outcomes — not just tasks — and trusting the result.

04 — Designing

Designing

Shaping how the business runs. This is where we move you.

Interactive · Find your number

What's your mix?

Drag the slider from Employee to CEO — your 4D mix and your CEO score shift in real time.

20/ 100 CEO score

Employee zone

EmployeeCEO

The business runs on youIt runs without you

Your 4D mix at this point

Doingbiggest block

Doingyou execute the work85%
Decidingthey ask, you answer10%
Delegatingtask + decisions handed off3%
Designingyou work on the business2%

The Clockwork target for a company: 80% Doing · 2% Deciding · 8% Delegating · 10% Designing — because your team does the doing. Your job as the owner is the opposite: move your own time out of Doing and into Designing. It's a throttle, not a switch.

Close the gap — book a call →

The engagement

12 weeks. Three phases. A business that runs itself.

We meet 90 minutes a week, with Todd in your corner between sessions. Here's the build, step by step — the same system that ends with a business that can run without you in the room.

PHASE 1

Clarity & Focus

Weeks 1–3 Everyone knows the one thing that matters — and where the firm is going.

1
Queen Bee Role + Big Promise
Formalize the one function that drives your growth, and the promise the whole team protects.
2
Protect & Serve the QBR
Design how the business delivers on it consistently, every time.
3
The 4D Mix + Time Analysis
Map where your time — and your team's — actually goes; reclaim the highest-value hours.
4
One-Page Strategic Plan
Your growth blueprint on a single page: the moves for each quarter and year.

PHASE 2

The Team & The Numbers

Weeks 4–7 A team operating at full leverage, and a dashboard that shows health at a glance.

5
Master Delegation (the IPO framework)
Close the redundancy gap and build the muscle that finally lets you let go.
6
Balance the Team
Behavioral (DISC) assessments to build your hiring and advisor profile for scaling.
7
Metrics Dashboard
Install the scoreboard for the numbers that actually drive growth.
8
Sales Acceleration
Light-touch conversion tools so the team grows revenue while we build.

PHASE 3

Systems & Redundancy

Weeks 8–12 The business documented, de-risked, and running on systems — not on memory.

9
Capture Systems & SOP Library
AI-assisted, ~80% faster than manual. This becomes your "second brain."
10
Fix the Bottlenecks
Find and remove what's quietly holding your scale back.
11
The Redundancy / Vacation Test
Prove the business holds when a key person steps away — then schedule the real one.
12
AI Tools Installed
Custom GPTs / Claude skills for SOPs, prep, and follow-up — owned by your firm, permanently.

What you keep

Tangible assets that outlast the engagement.

A formalized Queen Bee Role + Big Promise
A one-page, multi-year strategic plan
A documented SOP library — your "second brain"
A live metrics dashboard
Behavioral team profiles + a hiring blueprint
Installed AI tools & skills your firm owns

Certified Clockwork Partner™FocalPoint Business & Executive Coach

You're not buying a book. You're getting a partner who installs it with you.

The Clockwork System works — and it's easy to stall on when you're the one who's already too busy. That's the whole point of running it with a partner.

As a Certified Clockwork Partner and FocalPoint coach, Todd Masters runs the full 90-day build with you: holding the pace, keeping you out of the weeds, and making sure the systems actually get built — not just discussed. You bring the business. He brings the method and the accountability to see it through.

Clockwork by Mike Michalowicz — Design Your Business to Run Itself

Built on the Clockwork System™ by Mike Michalowicz — the method behind a business that runs itself, delivered by a Certified Clockwork Partner.

Book a discovery call →

Ready to build a business that runs without you?

Start the 90-day engagement, or book a call and we'll map your Queen Bee Role first.

Enroll in Clockwork → Book a discovery call